KOKORIKO
The Casa de Nariño Move
When it comes to roast chicken, Kokoriko was once every Colombian’s favorite. But as fried chicken grew in popularity, the brand began to lose ground. We needed to put Kokoriko back at the center of the conversation. So, we looked for unexpected moments when people eat chicken—and found one of the biggest: moving day. That led us to Colombia’s most important move of the past four years: the presidential transition at Casa de Nariño, the country’s seat of government, on August 7, 2026.
Agency: Sancho BBDO
CEO: Andrés Carvajal
CCO: Mauricio Sarmiento
CSO: Juan Camilo Laverde
DGC: Daniel Calle
Business Executive: Juan Camilo Trujillo
Executive Creative Directors: Daniel Ávila / Jorge Valencia
Head of Business: Sebastián Moreno
Creative Director: Carlos Orjuela
Planner: Valeria Vizcaíno
Copywriter: Fabián Bohórquez / Camilo Rodríguez
Art director: Danny González / Jean Muñoz
Business Operation Manager: Esteban Pazmiño
General Creative Director of Content: Katherine Contreras
Head of Content: Camila Orduz
Content creator: Alejandra Rodríguez / Natalia Mora
CEO Kokoriko: Martín Nova
Executive Producer Parche Films: Felipe Arévalo
General Producer Parche Films: Natalia Barriga
Editor: Fernando González
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